Crackerjack: A common phrase used in the 1800s to mean something was high in quality. It’s been said that company salesman John Berg coined the name Cracker Jack after trying the mixture and exclaiming, “That’s a crackerjack!”
$100,000: A full set of collectible baseball cards, once offered as a prize in Crack Jack boxes, is worth more than $100,000 today. Further cementing its connection with America’s pastime, the baseball cards featured classic players, such as Honus Wagner, Ty Cobb, Christy Mathewson and “Shoeless” Joe Jackson.
Coupons: The item that used to be found inside Cracker Jack boxes. You could collect coupons and redeem them for watches, silverware, sewing machines, and other goods.
1908: The year Take Me Out to the Ball Game was registered with the copyright office. The greatest hit, originated on a New York City subway, became the third most popular song in America, after Happy Birthday to You and The Star-Spangled Banner. The chorus featured an enviable product placement for Cracker Jack.
What surprises are hiding in your marketplace?