1933: The year President FDR helped popularize Cinco de Mayo in the U.S. by enacting the “Good Neighbor Policy” to improve relations with Latin American countries. Today, the holiday seems to be more heavily celebrated in the U.S. than Mexico. In Mexico, the day is observed with political speeches and battle reenactments. It’s not even a federal holiday.
Los Angeles: The place of the world's largest Cinco de Mayo celebration, Fiesta Broadway. Each year, downtown LA welcomes hundreds of thousands of people for an afternoon of music, food, and crafts in honor of Hispanic heritage. Fiesta Broadway dates back to 1990, and was modeled after Miami’s famous Calle Ocho street party.
87 million: The number of pounds of avocados consumed by Americans on Cinco de Mayo. Not only does avocado consumption increase, but tequila sales more than double across the U.S. Four in every ten cocktails ordered is a margarita, up from the usual one in four.
Chandler, AZ: The location of the famous Cinco de Mayo Chihuahua races. The town's celebration features a fun-filled competition that results in cash prizes for the speediest member of the popular Mexican dog breed and the crowning of a King and Queen Chihuahua.
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